3 minutes read

Over the last 3 years there has been an explosion in the number of ecommerce and travel websites using social proof notifications to boost conversion rates. These same websites also use other notifications to grow subscriber lists, improve click funnels and deliver strong CTAs to prospective customers.

 

Whether you're a blogger or publisher, there's no reason why you shouldn't be using these same growth tools. They just need to be re-purposed for your audience.

 

For all the inspiration you need, we've put together some simple examples of the best growth tools for publishers available on the Convertzy platform…

 

Use the 'Informational' notification to drive traffic to a blog post

The informational notification is incredibly versatile and can be used for driving visitors to different areas of your website. For example, if you’re a fashion blogger and are trying to increase traffic to a sponsored blog post you can use the notification to showcase the blog post.

 

 

 

Grow your newsletter list with the 'Email Collector' notification

Rather than having to use another service for collecting email addresses, we've made it super easy to add one to your website or blog.

It can be completely personalized to your site and there's the option to include a link to your privacy agreement so they know exactly what they’re signing up for.

You can also get daily notifications when someone signs up and get statistics on the number of sign ups over time.

 

 

 

 

Boost traffic to upcoming partner promotions with the 'New Launch Email Collector' notification

Looking to launch a new YouTube video, Instagram collaboration or an exclusive interview with a brand partner?

With the new launch email collector notification you can generate a hit list to target as soon as it goes live. It's a great way to have a segmented list to email and will help your new promotion get off to an even better start.

 

 

 

 

 

Grow your YouTube audience with the 'Video Promotion' notification

For videos already live, use the Convertzy video promotion notification to showcase specific videos, boost views and grow the number of subscribers to your channel.



Like all other notifications, you can choose exactly where to display the notification on the page and which pages it should be displayed on. You can decide whether to show the video notification on all pages of your blog, just the homepage or on posts within a specific category folder.

 

 

 

 

 

Increase the affiliate commission you generate by using tracked links

Earning significant money from affiliate programmes can be especially hard for publishers and bloggers, as readers aren't generally in the 'purchase' stage of the buying cycle. This means you'll need a really strong call to action (CTA) to move them to the purchase stage.

Convertzy notifications can help you to do this, by displaying a prominent message with a reason for the reader to make a purchase or place a booking soon.

For example, if you have a travel review blog you could include a voucher code notification and add an affiliate link for the button URL.

 

The informational notifications are great for letting your readers know that the latest sales are live at their favourite stores. They're really quick to set up and you can use the notification URL option to include an affiliate link.

 

 

Common Questions

Will the notifications display on all pages?

It's completely up to you as we give you full flexibility over where they’re shown. Each notification can be triggered on all pages, category pages, a specific URL or on pages that contain a certain word.

 

How can I add the rel="nofollow" tag?

We automatically add a nofollow tag to any link added to a notification. Links are also set to open in a new tab so that visitors can easily return to your website after clicking the link.

 

What should I add for the 'Agreement URL'?

For some notifications that are used to collect data (e.g. the email collector) there’s an option to add the agreement URL. This should be the URL of the privacy policy (or similar) that details how you collect, retain and process data.

 

How can I add emojis to notifications?

The simplest way to add an emoji to the title, text or button is to head over to Emojipedia and search for the emoji you’d like to include. Then click on the 'copy' button and paste it into the relevant input box while setting up your notification.